Collaborating closely with the marketing and products team, I ensured seamless design integration and branding within AI products. My expertise in design led to impactful, brand-compliant illustrations, enriching the user experience.
Working within an agile team, I actively contributed to shaping the company's brand identity and AI product experience. Assisting with diverse website enhancements, I drove user engagement and improved business outcomes.
I crafted a highly effective presentation template embraced by cross-functional teams. Additionally, I offered expert guidance on SEO/SEM, enhancing search engine visibility. Through A/B testing, I identified and implemented design elements that elevated engagement and conversion rates on the website.
Services provided
- Consulting Services
- Product Design
- SEO / SEM
- Art Direction
- Web Development
- Graphic Design
- Illustration and Artwork
- Print Design
AI Product
Seamlessly Merging Design and Functionality
My journey with Zuva AI embarked with a captivating project - crafting an AI widget that bridges the gap between their innovation and end-users. As a seasoned designer, I embarked on this endeavour with a commitment to not only reflect the company's brand ethos but also to ensure an impeccable user experience across diverse screen sizes.
Collaborating closely with cross-functional teams, I orchestrated a design that resonated seamlessly with the brand's identity. The outcome was not just a visually appealing widget, but a responsive tool that effortlessly integrates into their site and external publications.
My dedication extended beyond aesthetics - I crafted an experience that conveyed trust and efficiency, aligning with the needs of legal experts and conglomerates alike.
Website
A User-Centric Website Metamorphosis
My involvement in revolutionizing Zuva AI extended to a pivotal project - revitalizing their digital storefront. With a discerning eye, I identified a myriad of opportunities for improvement. Addressing concerns like site performance, responsiveness, accessibility, and user engagement, I meticulously orchestrated a transformation that bore substantial fruit.
By adhering to development best practices, I streamlined the site's performance, catapulting the initial load time from 4 seconds to a mere 0.8 seconds. This endeavor was paralleled by an outstanding leap in the Google PageSpeed Insights score, ascending from 64% to an impressive 98%.
Furthermore, the strategic enhancements culminated in organically boosted rankings and elevated user engagement, underpinned by a more accessible framework and a comprehensive sitemap.
Illustration Design
Print, Stickers, Icons, & More
